One of the major needs of every human being is security. In Maslow’s hierarchy of needs, the second most basic level is security. Security needs are important for survival. For instance, a desire for stable employment, health insurance, safe neighbourhoods and shelter from the environment.

When property is installed with a good security system, its value will definitely increase. Adding an alarm system, installing monitor cameras, or placing an external bright light can make tenants feel secure and drive thieves away. In the eyes of an appraiser, these items mean more for your property value.

There is a high trend of people placing emphasis on security as the main factor in making purchase decisions. This is more so with the ever increasing crime rates in Klang Valley. Malaysians have been bombarded with news reports on break-ins, sexual assaults and road bullies in the previous years. We don’t need news reports to let us know the escalation in crime rates. Most of us have either fallen victim to criminals, or know of friends and relatives who have. Security has become a prized commodity. It is for this reason that developments with high security are increasing in popularity with Malaysians, despite the hefty price tag.

Qube has taken the security concerns of buyers into account. It comes with 24-hour sophisticated, multi-tier security system. There is CCTV surveillance on each office floor, retail area, car park and common area; with delegated access to the special corporate floor. In addition, the high speed modern lifts provide large passenger capacity. Other safety features include individual access card, modern turnstile card access, WIFI, WIMAX with Fibre optic backbone, as well as no ‘dead spots’ for maximum reception. Moreover, compared to shop lots, Qube as an office building has a better hand in controlling security. All these will assure customers, adding to the value and profitability of your business.

When you choose investing in real estate, sound knowledge of the location is a vital factor. “Location, location, location” is probably the oldest saying in the area of real estate. Location is important, as it determines the capital growth/cash flow of a business. One has to ensure the real estate in Malaysia has easy accessibility to local amenities such as schools, shopping centres, transport, culture, restaurants, parks and recreational opportunities, among many others.

The reason why location is so important is that once you have purchased property, you cannot move it. It is this inflexibility that causes location very important to get right. Qube is located strategically, at the north-west intersection between the Federal Highway and North-South Expressway Central Link (ELITE Highway). Moreover, it is within 5 minutes driving distance to Batu Tiga KTM Komuter Station.

In addition, Qube is surrounded by established amenities such as Tesco Extra, Giant, Management Science University (MSU), Pan Pacific Hotel, Kelab Shah Alam, Darul Ehsan Aquatix Club, Shah Alam Stadium, Malawati Indoor Stadium, Go-Kart Track and MBSA Extreme Park. All these are only less than 5 minutes’ drive away. Nearby located, is the most sophisticated industrial area – Glenmarie. This is a prestigious industrial area, as well as a high end residential area.

Another factor that is as equally important as location is accessibility. To successfully be noticed by your target market, you must be easily reachable. Time is of essence. Most people have no time searching for your business address, unless your product or service is truly coveted. Qube is the first building that has obtained direct Federal Highway access approval from Lembaga Lebuhraya Malaysia (LLM). This is definitely good news for buyers since it is now convenient to link directly to the Federal Highway to and from Qube. The Federal Highway is also one of the highest used routes in Malaysia. Thus, this will bring in crowds from the high traffic, ensuring Qube remains highly profitable.

Qube is located in Shah Alam, which is a very well planned mega city. There is little traffic compared to PJ and KL, as well as hardly any traffic jams. In addition, it is truly a prestige to be in the capital of Selangor. All these further highlight the excellent location of Qube. Qube takes into account both location and accessibility as its key features, making it stand out among other property developments.

Feng Shui is an ancient art, as well as a way of life. Feng Shui is used to achieve a better quality of life. From the aspect of Feng Shui, achieving a “better quality of life” refers to promoting a healthier, happier and wealthier life.

Qube is designed with the use of Feng Shui, by well known expert Professor Master David Koh. Currently lecturing at Jiao Tong University in Shanghai, he has regular well-followed Feng Shui columns in The Star newspaper. Master David Koh has implemented good Feng Shui principles in several large shopping malls in Malaysia including KLCC Convention Centre, Mid Valley and Pavilion.

According to Master David Koh, “This building’s orientation and design taps on the living energies in the vicinity to enrich the owners, operators and the dwellers’ prosperity.” Taking Feng Shui principles into account, any property in Malaysia which is situated at the concave of a river will be prosperous. Qube is located at the concave of Damansara River, which is similar to Mid Valley’s Klang River. This river passes through a part of Mid Valley, and is known as a “Jade belt”. Jade belt water is very favorable. This occurs when water curves and circulates around the property. It is sentimental water which is highly auspicious for wealth. One should face the Jade belt water or road to direct the qi to your property.

Roads are vital causes of qi energy, particularly for those in modern city environments. Big roads with plenty of traffic generate stronger qi compared to a small lane. City roads exert great qi strength, but highways are usually even stronger. The Federal Highway fronts Qube. The highway exceeds 100 000 vehicles traffic daily. Thus, the qi energy of Qube is increased, leading to wealth and prosperity.